Business and Society

Social sustainability in businesses provides a petitive landscape as today being sustainable is more than an environmental gesture that makes sense for the long term. The panies are set up in the social context such that they are not only supported by a large number of stakeholders but also prises of managing people as well as organizing activities (Bowden 2013). As far as I think, the pany Coca Cola gives the best response to social sustainability as it is going far too as much with 98% of pliance level achievement with human rights policy when it es to managing people at the workplace (Coca-Cola pany 2015). Social sustainability takes in notion the responsibility of the actions that are considered to get a worldwide view of globalization, culture, and munities. When a pany is termed to be, socially ideal then that means it has been selling more products than the other products and has known to be reputable as well as respectful but alternatively is mitigating more risk (Gilbert 2015). However, I think here we are talking about multinational corporations like Wesfarmers, Rio Tinto, Woolworths Limited, National Australia Bank, etc. Nevertheless, ignoring social sustainability can invite issues like human rights as well as future liabilities. I had read recently about the mining industry in Australia where the people working in the industry, as well as people living near big mining projects, are facing issues in health. As a result, the industry has been facing plications in stakeholder management and good governance across environments. Not to mention, we cannot ignore the inhumane treatment that the employers are facing in the mining industry with a fair working wage. It's thereby time to put an end to social irresponsibility and to show a c old shoulder to the injustices taking place. One more example that es to my mind on the issue of sustainability that is apparel panies which have outsourced it manufacturing (weak unit) to Bangladesh. As a result, what happened is that after the collapse of Rana Plaza, they were looking for PR cover, which made the issues prominent in the eyes of media. However, I do not know why panies do not realize that this is increasing their liabilities. The integrity of the worker is not ensured in a pany where they do not flip these liabilities into assets like job security, high wages and safe working conditions for the former and checking the safety and pest contamination through special training to the latter (Rice 2013). Consumers, on the other hand, are on the view that they will entertain only those products whose panies care about environmental and social impact. One of the affluent example could be of the tobacco pany in India known by ITC has involved corporate social responsibilities through social issues like skill building vocational training to enhance employability and generate livelihoods for persons from disadvantaged sections of society (Itcportal 2016). Maintaining social responsibility across the panies has never been easier because as rightly said by Rice (July 2013), nothing can help in practicing social sustainability whether it is right information or right collaborators in the firm. However, the scenario has changed and panies reviews various initiatives for the sustainability model that yields experiences and similarity in goals but the most important issue that are dealt is social injustice, poverty, and opportunity for all that is denied, even for the workers working in the mining industry in Australia. However, if social sustainability is considered a long-term collaboration in any businesses then why it is still a poor strategic response and not a munity engagement everywhere? Although, there are panies like ITC and Coca-Cola Limited that are promoting corporate sustainability but others are only providing recognition of the need to manage social risk in business.   The professional career is often dependent on the cultural language, economic and social nuances of particular families and people. Cultural petence creates opportunities while working in a professional environment. It is based on the society (Caligiuri 2013). According to my personal review, it is seen that schools are culturally diverse when it es to speaking or learning languages or understanding culture's importance at each level. However, during our school times in the school curriculum we had learned of different languages that not only added to our knowledge but also helped in identifying its importance while experiencing professionalism today. This explains cultural petence adds values as well as the strength by making the person well equipped while conveying culturally petent care (National Association of Social Workers 2016). When it es to analysing the professional environment, the culture identifies to meet the leaders who are not culturally diversified or qualified are not able to meet the changing needs of professionalism. Culturally diversified populations like Hispanics, the African-American and Asian people in the growing business scenario in America have been creating issue for the local panies as they are not able to meet their client base and are losing business in the long run as opined by a senior executive in the financial sector in America (Llopis 2011). Cultural understanding rather lack of cultural understanding, on the other hand, elaborates the weal environment at the workplace. During my personal job experience as a tele caller in one of the panies where diversification in language is important, but people never used to survive as a telecaller for long as they could not cope up with the changed languages. As a result, people started leaving the job because the workplace demanded this criterion but did not support in learning because many cultures cannot be developed at the same time. Moreover, it happens that our culture does not match the professionalism used in the workplace. However, during an interview when two candidates with the same qualification are peting, the only deciding factor remains is cultural petence. Lack of culture awareness whether it is related to clarity, relevance, reality, consistency or time for adjustments results in obstructing results in the professional career (Alvesson and Sveningsson 2015). Wheneve r we see any news or get to know anything about different culture, we try to imbibe it because today culture is not limited to social life but to our thinking, even that reflects our nature. In a way, people's knowledge of stereotypes of different cultures has resulted in judgmental behaviour as well as ethnocentrism. Today, problems depict that there is an essential lack of understanding about people especially teenagers and the young adult who illustrate to prove that they know about people's culture and beliefs. Although, learning is important because that highlights that there is the basic understanding of standards between cultures (Sarah 2016). Cultural understanding of knowledge can be distinguished from others depending on the specific gestures, facial expressions as well as body language. However, it is important to know that the cultural intelligence of any level can enhance cultural intelligence on basic business etiquettes, which now would want to work, or aspires to work. One should be thinking on its feet all the time to strike the cultural difference, which will not go unnoticed. The other disadvantage of lack of culture understanding highlights the lack of open-mindedness in a life changing experience because when I was small and use to go to parties, my friends used to call me "Gringos" and in the same way, my Turkish friend called me by "White Trash." However, all these ments are annoying but just because I was brought up in an environment where acceptance of worse situation even made you stronger and adaptable to situations. Nevertheless, all these similar activities can result in differences that could negativ ely affect the nature of the person. In addition, ethnic social groups understanding are negatively related to social difficulties (Miller 2016). On the other hand, change in culture could be challenging, as it needs to be learned and used in different solutions. Moreover, only a school can only provide the cultural change at the beginning whether it is needed for external interference or in the case of dramatic purposes. The practical journey of understanding of culture is only possible when one uses these in carrying to achieve the desired goal.   Ethics has been one of the integral issues that every business needs to maintain. Ethics is governed by moral principles and appropriate conduct of the team or an individual in the profession. The rights and wrongs of a person build at an initial stage will help to understand to differentiate between moral principles (Ferrell and Fraedrich 2016). This can be well cited with personal experience. I have two siblings and being the eldest in my family; my parents tell me to be an example in front of my siblings. However, for an instance, if there was any fight between my siblings, I was the one who sorted out such that I used to ask my brother as well as my sister that what the reasons were that led to the fight. However, after listening to both of them, I used to support the one who was not at fault. Moreover, I used to guide them to the right and wrong things that could govern the argument. On the other hand, just as the example cited above from my personal experience states that every human being has different line of ethics irrespective of the reason we wishes to attribute is right or wrong. However, this can be bated when the person oneself questions that whatever activity was done was vitally moral or not. Although, professionally ethical behaviour differentiates the code of good conduct from the other (Durkheim 2013). I could explain this with the help of the movie’s instance in the movie Spiderman, where to bring down Spiderman's position; Eddie falsely takes a Spiderman's snap and performs Photoshop portraying him to be thief who is stealing from a bank. Although, later Peter Parker (Spiderman) when depicts the reality, Eddie Brock is thrown out of Daily Bugle. I cited this example because Eddie Brock was one of the petitors of Peter Parker at the workplace who wanted to put his position down and raise his standard of pliance, for this he gave a wrong stor y with a false document. This kind of unethical behaviour at workplace leads to an understanding of the difference between good or bad especially at work place. The result of unethical behaviour is always bad and may ruin one's life. However, here in this example the professional code of conduct is hampered and is disintegrated by doing wrong things at the workplace and conversely which leads to impacting others (Levy and Salvin 2013). Nonetheless, when it es to ethics for future professional life, I would always want to be directioned towards my goals and should always keep in mind the petencies that I will build up. In this direction, the future employees like me should always follow a path of ethical standards (Siddiqui, 2014). Although there are others as well, who even aspire for goals but follow planned and intended rather illegal ways to reach the top but following the same, if once caught or observed may lead to a drastic fall in career growth. Nevertheless, an importance of ethics in professional life can be evidenced in some instances from the success and failure of the business and business standards whether it is leaking of a confidential document or illegally getting a document sanctioned, falsifying claiming the revenue of other as one own and many others. All these issues need to be checked, and this can only be ensured by ethical standards (Castronovo 2014). This kind of behaviour anywhere will enable to discredit to our profession that we would be practicing. However, we should follow good ethics that always enhances our image when contrasting with the realistic image of the organization by letting our conscience guide us at all times. Albert Schweitzer rightly said, "Ethics is the activity of man directed to secure the inner perfection of his personality" (Siddiqui, 2014).  Ã‚   Alvesson, M. and Sveningsson, S., 2015.  Changing organizational culture: Cultural change work in progress. Routledge. Bond, C.J. and Kirsch, P., 2015. Vulnerable populations affected by mining: Predicting and preventing outbreaks of physical violence.  The Extractive Industries and Society,  2(3), pp.552-561. Bowden, R. 2013.  The Importance Of Social Sustainability And Your Business. SteamFeed. Caligiuri, P., 2013.  Cultural agility: Building a pipeline of successful global professionals. John Wiley & Sons. Castronovo, R., 2014.  Propaganda 1776: Secrets, Leaks, and Revolutionary munications in Early America. Ferrell, O.C. and Fraedrich, J., 2016.  Business ethics: Ethical decision making & cases. Nelson Education. Gilbert, S.D., 2015.  Business Liability and Economic Damages. Business Expert Press.